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Digital Marketing

📣 5 Ways to Use Short Links in Your Marketing Funnel (Real Examples)
📣 5 Ways to Use Short Links in Your Marketing Funnel (Real Examples) By LOUKAS PATINIOTIS in Digital Marketing May 05, 2025
Short links aren’t just for saving space—they’re strategic tools you can use at every stage of your marketing funnel.From attracting new visitors to converting leads and building loyalty, platforms like ptns.io make it easy to track, test, and...
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📈 Case Study: How a Small Business Boosted Clicks by 300% Using ptns.io
📈 Case Study: How a Small Business Boosted Clicks by 300% Using ptns.io By LOUKAS PATINIOTIS in Digital Marketing May 05, 2025
Sometimes, it’s the small tweaks that bring the biggest wins.This is the story of LumenCandle, a small e-commerce brand selling eco-friendly candles, and how switching to ptns.io for link shortening helped them triple their click-through rates in...
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📣 Top 5 Ways to Use Short Links in Your Marketing Strategy
📣 Top 5 Ways to Use Short Links in Your Marketing Strategy By LOUKAS PATINIOTIS in Digital Marketing May 05, 2025
Short links are more than just tidy URLs—they're a powerful tool in your marketing toolkit. If you're not using a URL shortener like ptns.io, you're missing out on valuable opportunities to track performance, improve user experience, and drive more...
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📈 How Digital Marketing Can Boost Your Brand in 2025
📈 How Digital Marketing Can Boost Your Brand in 2025 By LOUKAS PATINIOTIS in Digital Marketing May 05, 2025
Whether you're running a small business, a startup, or a personal blog, digital marketing is the key to getting your name out there. In 2025, digital marketing continues to evolve—fast.📱 What Is Digital Marketing?Digital marketing is the use of...
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🧠 The Psychology Behind Clicks: Why Shorter Links Convert Better
🧠 The Psychology Behind Clicks: Why Shorter Links Convert Better By LOUKAS PATINIOTIS in Digital Marketing May 05, 2025
Ever wonder why people are more likely to click some links over others?It’s not random — it’s psychology.And one of the simplest tricks in the book? Shorter, cleaner links.Let’s break down why shortening your URLs (especially with a tool like...
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📱 The Rise of QR Codes: How to Use Them for Your Business
📱 The Rise of QR Codes: How to Use Them for Your Business By LOUKAS PATINIOTIS in Digital Marketing May 05, 2025
Remember when QR codes felt like a passing trend? Fast forward to now: they’re everywhere—menus, billboards, packaging, posters, you name it.But here’s the kicker: QR codes are only as smart as the link behind them. That’s why pairing QR...
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